Posted on 6th April 2017 at 12:17
The workplace has changed over the last 10 years, the way that we do business has changed, the way we communicate with our customers has changed and because of this technology has had to adapt to support this evolution in the way we now work. Here we look at how Unified Communications can help make your business more responsive and agile.
With business teams consisting of homeworkers, sales people or engineers out on the road all day, the workplace is no longer a single, physical location. Companies need to replace the "in-office" experience for their workers no matter where they are located. The tool to achieve this is Unified Communications.
So what is Unified Communications?
Unified Communications (UC) is the integration of real time communication services such as chat, presence, telephony, mobile, web & video conferencing etc, with non-real time communications such as voicemail and e-mail. A good example of Unified Communications is your smart phone - this is a single device where you can make and receive calls, e-mail, text, access the internet and video call.
Who would use Unified Communications?
The Remote worker - A remote worker could be someone working from home or a remote office. Businesses have seen the benefits of remote working. These can include cost savings on unnecessary office rentals/leases and equipment costs, more productive workers (less time spent travelling) and happier, loyal workers. The benefits of Unified Comms for the remote worker are important, it gives them all the communication tools which give them the feel of being in the office - they don't feel isolated. It also means that customers can contact them by using any communication method they wish.
The Out of Hours Worker - This team member will be an "on-call" worker and they will need to be contactable and be able to communicate instantly whether they are in or out of the office or at home, using their device of choice. Unified Communications gives them all the communication tools they need.
The Mobile Worker - Often called "road warriors" this worker will be a sales person, an engineer or care worker - someone who will constantly be out of the office, travelling from location to location using devices such as a smart phone or a tablet. They will not be able to respond to customers when they "get back into the office" so will need to be responsive from any location. Again, Unified Comms gives them all of the communication methods they need on their device of choice so they can respond in the way the customer dictates.
How could Unified Comms benefit your business?
Increased Productivity - Unified Communications simplifies the way employees communicate with customers, colleagues and suppliers
Improved Customer Service - Having all of your applications in one place makes it easier to locate information and you are more responsive to your customers
Improved Business Agility - With your office tools being on your device, Unified Comms allows you to make informed decisions and implement changes immediately - just by the click of a button
Competitive Edge - The ability to reach an employee, whether he or she is in the office gives the customer the perception that your business is bigger than it is. The improved experience and increased productivity improve morale, increasing your competitive edge.
Unified Communications gives your business a flexible and agile way of working. It makes you more responsive to your customers and lets you communicate with your them in real time using whichever form of communication that they are comfortable with.
With the arrival of cloud based telephony solutions such as fully hosted telephone systems and SIP trunks, we are ready to help you on the path to unified communications.
Share this post: